The ghd Platinum+ Hair Straightener in Black is a SMART styler that predicts your hair’s needs, featuring breakthrough ultra-zone with predictive technology that recognises each section of hair and adapts the power to ensure the optimum temperature of 185ºC is consistent across the two plates, allowing beautiful results in one stroke.

This revolutionary styler recognises the thickness of your hair and speed at which you are styling and adjusts the power accordingly, giving you ultimate results, personalised to you. Its unique wishbone hinge ensures the plates are perfectly aligned while you style, while the rounder barrel allows you to create curls, waves and the perfect straight with ease. Each plate is precision milled, allowing hair to pass through effortlessly, for snag-free styling. With universal voltage and automatic sleep-mode, this styler is perfect for styling wherever your travels may take you.

• Breakthrough ultra-zone with predictive technology guarantees homogeneous heat across the whole plate, allowing consistent beautiful results in one stroke.
• Recognises the thickness of your hair and speed at which you are styling and adjusts the power accordingly, giving you ultimate results, personalised to you.
• Wishbone hinge for perfect plate alignment giving you more control to create any style.
• Advanced, precision milled, floating plates with a high spec gloss finish, for effortless, perfectly smooth styling and shine.
• Heat resistant protective plate guard so you can take your style and your styler wherever you want.
• Universal voltage to deliver the same outstanding performance wherever you are in the world.
• Automatic sleep mode to switch your styler off after 30 minutes of non-use, for peace of mind.
• 2.7m swivel cord for convenient styling.
• 185ºC temperature for optimum styling.
• Delivers 70% stronger hair*, 2 x more colour protection* and 20% more shine**.
• Comes with a 3 years manufacturer's guarantee.

The ghd Platinum+ Hair Straightener in Black is perfect for those who want to achieve beautiful, personalised results in one stroke, with a styler that recognises the thickness of their hair and adjusts the power accordingly, while also providing snag-free styling and universal voltage for styling on-the-go.

How to use ghd Platinum+ Hair Straightener in Black:

1. Plug in the straightener and turn it on by pressing and holding the power button.
2. Wait for the straightener to heat up. The display will show a countdown until it reaches the desired temperature.
3. Separate a section of hair that you want to straighten.
4. Clamp the straightener onto the hair as close to the roots as possible.
5. Gently glide the straightener down the length of the hair, following the natural curve of your head.
6. Repeat steps 3-5 until you have straightened all the desired sections of hair.
7. Turn off the straightener by pressing and holding the power button.
8. Unplug the straightener and let it cool down before storing it away.